Coming Soon to a Station Near You! A tasteful combination of food news and information, Great Taste Radio will bring listeners a common sense approach to eating well and feeling great. These 30-second ready-to-air radio spots will educate and entertain listeners, offering tips and advice on healthful cooking and helping them make informed decisions about the food they cook and eat. Great Taste Radio will educate listeners on making smarter food choices to improve health, specifically health issues disproportionately affecting the African American community. Each 30-second spot will focus on a compelling and timely food-related fact or trend. The country’s fascination with food has skyrocketed in recent years with food-related content found on television, in newspapers and online. Great Taste Radio will bring this quality content to the airwaves, informing and entertaining listeners while they drive and work. Experience Great Taste Radio 1. On Your Way to 5 A Day 2. The Truth About Serving Sizes 3. Salad Dressing in a Snap What is Great Taste Radio? Great Taste Radio is exceptional radio programming. Its straightforward, practical approach to healthier cooking, eating, entertaining, and food news will also appeal to a wide range of advertisers. The 30-second format will allow sponsors to combine their own 30-second ad with a Great Taste Radio spot for a full minute of advertising and information. Arbitron reports that commuters across the country listen to the radio for information and music while they drive. A daily dose of Great Taste Radio will make the most of that time, advising listeners on simple and delicious ways to get on the road to healthier eating, as well as offering tips on cooking and easy entertaining. Great Taste Radio’s on-air programming will be supported with a full-service website. Tips and recipes included in each segment will be available online. Visitors can also e-mail Great Taste’s chef, Danielle Turner, through the site with questions and comments about cooking and entertaining that may be used in future segments. Want to learn the benefits of fresh versus packaged foods? Not sure how to measure a portion size? Like to learn how easy it is to make your own vinaigrette? Want to eat well and feel great? Taste no further. Great Taste Radio is here. |
Chef Danielle Turner ChefDanielle@GreatTastePCS.com 301-352-3517 |
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